Social Media Marketing Guide

SEOmoz Social Media MarketingSEOmoz’s Social Media Guide lists the most popular and effective social media sites for marketing your business. Using this list, you can determine which sites to target and how to engage with them to earn mindshare, branding, customers and links.

View SEOmoz’s Social Media Marketing Guide

Faysal Bank Pakistan Branch Dispensing Imitative Notes

Hey Guys…

Couple of days back I withdraw some cash from the Model Town, Lahore branch of Faysal Bank and ATM machine dispense an imitative (JALI) Rs 1000 note. Upon inquiring from the staff, I have been told that we are not responsible for ATM machine withdraws and neither can be claimed.

Moreover when I represented the same note at Bank Al-Habib, Model Town Lahore, Pakistan, they marked it as cancelled as per State Bank of Pakistan’s policy.

Purpose of this posting is to let other people know to be aware of Faysal Bank and even all others. Your hard earned money can be stolen by the banks by this way and also make sure the notes are good when you withdraw any amount from ATM machines.

Faysal-Bank-Pakistan-Fraud

Technical SEO Elements for Web Developers

seo-technical-roadmap-for-developersThere is an impression that search engine optimization comes under SEO analyst and experts jurisdiction but this equally important for web designer, web developers and graphic designers. I have found a very interesting and informative article especially for web developers.

Web developers should know the technical SEO stuff involved in the website. This article is helpful for new sites and also if you are migrating to new site.

Click the link below to read complete article by Paddy Moogan.

7 Technical SEO Wins for Web Developers

What you should know about mobile ready website

Website-On-Mobile-iPad-iPhoneDo you have any plans to get your company’s website ready for mobile devices like iPhone, BlackBerry, iPad and other smart phones, if not, than better plan it now! Not only mobile users are dramatically increasing by 72% a year but also mobile web usage will surpass desktop Internet usage by 2015.

While making this move, you might need to take some important items under consideration very honestly. But before this you need to think either you are looking for mobile version of the website or a mobile friendly website.

Usually people forget about the usability and more focus on technology, making a mobile of the site doesn’t make it friendly. So we need to make sure how normal visitor find your site. There are different ways you can have your site updated for smart devices.

If you are using a Wordpress CMS at the back-end you may find some plugins which automatically detect your browsing platform and pick the XML/CSS accordingly. However it required a bit customization and technical updates within the files to see what you want.

Another way is to create a subdomain m.domainname.com or purchase a domain like domainname.mobi and setup a completely separate version of your site. This is good if you want to have customized mobile presence, however the issue is duplication, one has to maintain to site parallel and keep them syncing time to time.

On the other hand if you are done with your mobile-ready site, business goal is to optimize and improve the web presence for users as well for search engines. Well optimized sites can play a very important role in sales and a worthy ROI.

There are hundreds of themes available in the market, thousands of ways and services spread all over the internet to improve visibility on the go. Instead of getting caught by the designers and developers you may do your R&D to come with an appropriate solution for mobile ready site.

Facebook for Business

With more than 800 million users, Facebook has become a powerful marketing tool. In fact, 45% of B2B and 67% of B2C companies have acquired customers via Facebook.

Whether you’re looking to get started with Facebook or make the most of an existing presence, download our ebook “How to Use Facebook for Business: An Introductory Guide“  to become a Facebook marketing rockstar!

How to Migrate Your Facebook Account and Data to Google+

You may not be ready to ditch Facebook for good, but now that you’ve had a chance to kick the tires on Google+, you might be ready to make it your go-to social network. The problem: You’ve built up a lot of friends, photos, videos, and other data on Facebook over the years, and you don’t want to simply lose all that data. Here’s how to migrate it all from Facebook to Google+.

When Google+ came out, it’s success was very much up in the air (remember Google Buzz?). However, it seems a lot of people have already thrown themselves into Google+ full force—Facebook may have 750 million users, but Google+ has already crossed the 20 million user milestone in only 30 days. If you’re ready to give it a shot as your main network, here’s what you need to do.

http://lifehacker.com/5824769/how-to-migrate-all-your-facebook-data-to-google%252B

Matt Cutts Kidnapped – Kidnappers demand 4 Killer SEO tips as ransom‏

I have received the following email yesterday.

******************************************************************

Hello Ali Nasir,

I am sure you must have heard by now that Matt Cutts (Yes, the one
working as the Anti-spam head at Google) was kidnapped from Bay Area,
California late in the evening yesterday.

He was driving back with his chauffeur when a police jeep bolted from
somewhere, overtook them and brought them to screeching halt. In no time,
3 men blindfolded him and bundled him into their car forcefully.

As a ransom, they demanded killer insider information on SEO, some
surefire tips on how to make Google Gods happy! He was made to drink
cranberry juice (he hates it) till he started talking.

Thank God he is safe and sound (but had to reveal some critical tips).
Here is the complete story:
LINK

Running scared wondering who’s next
Ricky
KeywordCountry.com
******************************************************************

IS THAT TRUE?

PLEASE COMMENT

10 Reasons You’re Not Getting Hired

You don’t understand. You updated your CV, you’re applying to jobs every day, you’ve cleaned up your digital dirt and you network. Yet here you still are on the unemployment list. What is wrong with employers?

Unfortunately, many job seekers don’t stop to consider that the problem might not be employers but themselves. It’s a hard concept that most job seekers have trouble wrapping their heads around, but applicants frequently (and inadvertently) display signs that tell an employer that they’re not the best fit for the job.

Finding qualified applicants is one of the biggest hiring challenges for employers. Do you lack what they want? Yes, there are fewer jobs and there is more competition, but are you doing everything you can?

Here are 10 reasons why employers might have passed you by.

1. You lie
Any lies you tell in your job search, whether on your CV or in an interview, will come back to haunt you. Everything you tell an employer can be discovered, so it behooves you to be honest from the get-go. If you’re concerned about something in your past, invention is not the answer. Use your cover letter to tell your story, focusing on your strengths and accomplishments and explaining any areas of concern if needed.

2. You have a potty mouth
It’s certainly tempting to tell anyone who will listen how big of a (insert expletive here) your current boss is, but a hiring manager for a new job is not that person. A recent CareerBuilder survey showed that 32 percent of employers said that talking negatively about current or previous employers was one of the most detrimental mistakes a candidate can make. Find a way to turn those negative things job into positives. If you can’t get along with your co-workers, for example, tell the prospective employer that you’re looking for a work environment where you feel like you’re part of a team and your current position doesn’t allow for that kind of atmosphere.

3. You didn’t — or can’t — give examples
Hiring managers want people who can prove that they will increase the organisation’s revenues, decrease its costs or help it succeed in some way. If all you give to an employer is a bunch of empty words about your accomplishments, you don’t demonstrate how you can help the company. In fact, 57 percent of employers said that the most detrimental mistake candidates make is not providing specific examples in the interview. The more you can quantify your work, the better.

4. You came unprepared
More than half of the employers (51 percent) said that not asking good questions cost candidates a job offer, according to the survey. Plain and simple, do your homework before an interview. Explore the company online, prepare answers to questions and have someone give you a mock interview. The more prepared you are, the more employers will take you seriously.

5. You don’t show long-term potential
Employers want people in their organisation to work their way up, so it’s best to show that you want to and can grow with the company. If you were asked where you see yourself in five years and you gave an answer that wasn’t related to the position or company you’re interviewing with, kiss your chances goodbye. Ask questions like, “What type of career movement do you envision for the most successful candidate in this role?” It shows that you have envisioned your future at the company.

6. You acted bored, cocky or disinterested
A little enthusiasm never hurt anyone, especially when it comes to a potential new job. Thirty percent of employers said in the survey that the biggest mistake candidates made in the interview was appearing disinterested or arrogant cost applicants the job. Every business wants to put their most enthusiastic people forward with important clients and customers, so acting the opposite will get you nowhere.

7. You were a little too personal
23 percent of employers said that candidates who provided too much personal information in the interview essentially blew their chances at the job, according to the survey. Not only does personal information offend some people, but anytime you talk about topics such as your hobbies, race, age or religion, you’re setting yourself up for bias. Though it’s illegal for employers to discriminate against applicants because of any of these factors, some will do so, regardless.

8. You were all money, no sense
As a general rule of thumb, you should never bring up salary before the employer does. Doing so is tacky and makes the employer think that you care about the money involved, not about helping the employer succeed. If the topic does arise, however, be honest about your salary history. Employers can verify your salary in a matter of minutes these days, so lying only makes you look bad.

9. You have serious digital dirt
Social networking sites and online searches are the newest way that many employers are checking up on prospective hires. A 2009 CareerBuilder survey showed that 45 percent of employers use social networking sites to research candidates. Thirty-five percent of those employers found content that caused them to dismiss the candidate. Make sure to remove any photos, content or links that can work against you in an employer’s eyes.

10. You don’t have enough experience
Managers don’t have as much time as they used to have to train and mentor new employees. The more experience you have, the more likely you are to hit the ground running without a lot of hand-holding. The best way to show that you know what you’re doing is to give the employer concrete examples of your experience in a given job duty.

http://msn.careerbuilder.co.uk/Article/MSN-292-Job-Search-10-Reasons-Youre-Not-Getting-Hired/?lr=int_ukmsn&SiteId=int_ukmsn_a292&sc_extcmp=int_ukmsn_a292

What is Google PANDA update?

‘Captain Google Panda’ is sailing against the Pirates of  Content and punishing those who have been creating huge  waves of content  in their ‘content mills’ or writing only to capture a sea of keywords on Search Engines.  

By means of this update, Google expressed its wrath against low-quality websites (those with duplicate,  irrelevant or worthless material). All the same, it expressed  appreciation for high-quality websites (those with original, relevant and useful material).

“This update is designed to reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites—sites with original content and
information such as research, in-depth reports, thoughtful analysis and so on.” – Said Google Engineers.

Read your survival guide at:
http://bit.ly/lMrLxM

Google Panda! Are you a victim?

As of 24th Feb 2011, a major update by Google on how it ranks sites has affected 12% of search results and halved many sites’ visitor numbers. Named the Farmer or Panda Update it’s only affecting US Google results as I write but if you’re outside the US it is coming to you soon. Here’s how to find out if you have already been hit, are going to be and what to do about it.

Can your business handle a 50% drop in organic (non-paid) visits from Google? That’s what might be coming your way courtesy of Google’s Panda algorithm update.

Before we get into the whys and wherefores, find out if you’ve been hit by Panda …

Source: http://www.wordtracker.com/academy/google-panda-farmer

←Older